Mark Ferdinand is Founder and Managing Director of policyLoupe Inc., an independent strategic design firm based in Ottawa. Mark helps clients improve governance, strategy and policies to create better outcomes for people.

Consistent with the principles of good design, Mark combines his political, governance and public policy experience with design management research and works closely with teams to:

  • develop deeper insight and understanding of complex ideas, data and information;
  • deliver stronger messages by using visual tools;
  • increase citizen, stakeholder and civic engagement;
  • refine organizational and public policy options;
  • enhance decision-making;
  • disseminate the results of public policy research;
  • make better decisions; and
  • achieve results.